CYFER: A Hi-Tech Retail Store Designed on the QR Code

A Futuristic Design that Enhances the Shopping Experience

Retail space interiors in the future should be designed to promote an enjoyable shopping experience tailored to the type of product being sold. CYFER, a hi-tech retail store designed by Dalia Sadany, takes inspiration from the QR code to create a unique and minimalist environment that emphasizes the power of the products and enhances customer interaction.

CYFER stands out from other retail stores with its innovative use of the QR code as the basis for its design. The black and white color scheme and pattern of the QR code are embodied in the flooring and mirrored in the ceiling, creating a cohesive and visually striking environment. The design elements, from the flooring to the ceilings, come together to form a smoothly flowing space that allows the products to take center stage.

One of the key strengths of CYFER is its minimalistic approach. The design ensures that the customer's perception is uninterrupted by irrelevant obstructions, heightening the level of enjoyment and enhancing the desire to interact with the products. Counters, seating, and lighting evolve naturally from the flooring and ceiling, creating a seamless integration of functional elements.

The use of technology is another standout feature of CYFER. Glass partitions and exterior walls attract and invite people into the store, while unobtrusively placed multi-touch screens and holograms at focal points provide additional information and engagement. The combination of physical and virtual elements creates a dynamic and immersive shopping experience.

The technical specifications of CYFER include a single floor with a total area of 200 sqm. The materials used include black and white ceramic floor tiles, alucobond white paneled ceilings with protruding pendant lighting squares made of Plexiglas sheets, and fiber glass counters and seating. Glass partitions and exterior walls complete the modern and futuristic look of the store.

The design of CYFER was a result of extensive research into futuristic technologies and conceptual interior design styles for retail stores. The team behind CYFER also focused on ensuring that the materials used were economical, durable, environmentally friendly, and user-friendly.

Overcoming the challenges of creating a space that is economically beneficial and usable in the future, while embodying the concept of virtuality, was a major accomplishment for the design team. The three-month project, which took place from November 2013 to January 2014, successfully achieved its objectives.

CYFER's innovative design and focus on enhancing the shopping experience have earned it recognition in the form of the Bronze A' Design Award in 2014. This prestigious award is bestowed upon designs that exhibit strong technical and creative skills, contribute to quality of life improvements, and make the world a better place.

CYFER is a testament to the power of design in creating unique and engaging retail spaces. By combining technology, minimalism, and a focus on customer interaction, CYFER sets a new standard for the future of retail design.


Project Details and Credits

Project Designers: Dalia Sadany
Image Credits: Dalia Sadany
Project Team Members: Dalia Sadany Dezines Team
Project Name: Cyfer
Project Client: Dalia Sadany


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